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Trade Area Analysis

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Product Information
Brick and Mortar businesses today face the same problem they did 100 years ago - “How far will someone travel to buy my goods?" This question is at the root of Trade Area definition. Once you know what you have to market and how far people will travel to buy your product, then you’re one step closer to increasing company revenues.

In the past, radius or ring studies were the method of choice. With the advanced modeling techniques available today, we’ve come to understand that ring studies homogenize the marketplace and don’t account for geographic obstacles like waterways or lack of highway infrastructure. A Drive Time Analysis from GBBIS will allow you to accurately view the area of geography that your location will have an influence over.

Once the drive time analysis has been performed, then we can use factors such as targeted demographics, presence of competition and historical consumer location data to refine your trade area.

Call today to find out how Trade Area Analysis Maps can benefit your company!

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Purchase Information
If you are interested in any of our products, or would like to learn more about us, please give us a call toll free at 1-877-GIS-MAPS or email us at sales@gbbis.com.

 

Features
  • Drive Time Modeling
  • Over 15 Years experience in Trade Area Analysis
  • Trade Area analysis for anywhere in the US
  • Maps of Trade Area available in hardcopy or electronic format
Who uses these maps?
  • Franchises
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